Ever sit back and realized that your competitors ranking on Google SERP is higher than your page? Don’t you crave to see your site in the same position as your competitors are? Stay calm because your SEO digital marketing efforts will be paid off with diligence and smartness. A digital marketing agency can provide an SEO audit service to help in increasing your site rank on SERP.
Being a leading SEO audit company in PATNA, Mostech Software curates a well-planned strategy for dealing with hurdles that affect site ranking. Its elaborative on-page and off-page approach help the companies to succeed in beating competitors in terms of ranking. The experts of our company use current SEO trends and practices to deliver the best possible results. We are covering the following services in SEO auditing.
Technical SEO auditing
Technical SEO auditing involves inspection of the site’s technical issues that are resulting in low site ranking. It mainly includes hosting, indexing, and loading speed of site pages. The SEO audit strategist performs crawling using a tool like SEMrush. This helps him to find issues with images, broken links, page titles, plagiarized content, the wrong keyword uses, and so on.
There are other things like internal links, mixed content on HTTPS that also ruins all your SEO efforts but they all are fixable.
On-page SEO auditing
For a successful SEO campaign, targeting the right keywords is important. If your site is not optimized with the right keyword, our company will fix it by doing in-depth keyword analysis. We make sure that keywords have been used properly in the contents and on every site page.
Moreover, wherever needed any changes in the title tags, meta description, headings, or Alt text, Mostech Software will do it for you easily. That’s why it is considered the digital marketing company in india.
Off-page auditing
Doing off-page editing is a cumbersome task because there are three elements where an SEO strategist has to work on.
Quality Backlinks are crucial for winning top rank in SERP. But that’s the most difficult element to gain. We prepare a backlink strategy after going through the competitors’ backlinks and finding the links with no follow attributes.
Next comes engagement on Social media, which doesn’t affect SEO much. Still, it’s the most effective way to earn visibility and exposure. And this is what businesses look out for.
Local businesses have to spread their root on local search results by creating a profile at Google My Business. Let your business get featured on Google Maps so that prospects can search about your business. Design content relevant for the local audience and don’t forget to list your site in local directories.
Keyword Research and Competitive Analysis
When the internal issues are known, it’s time for moving on to keyword and competitive analysis. Both go hand to hand. While analyzing any keyword, you are also studying your competitors.
With each keyword, two terms are mostly associated with it including difficulty and traffic. If the difficulty score of a keyword is high, it means incorporating them into your content would produce no results.
The right keyword choice will be to choose one having a low difficulty score but high traffic. We go through every metric related to a keyword for suggesting the high-performing keyword to the clients. Google keyword planner is a brilliant tool to do keyword analysis.
Apart from keyword research, competitive analysis is done for finding all back and internal links, keywords, and content that your competitors are using. And then it is reversed engineered for developing a new SEO strategy.
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It’s all about finding out what’s working for your competitors and how can you use the same for your brand. The processes used are top content analysis, Google SERP analysis, and link gap analysis.
Conclusion
While providing SEO audit services to our clients, we love to deal with challenges and remove them. Don’t let your competitors steal the customers so focus on improving SEO efforts. Hire the right SEO audit company and if you are choosing us, we are not gonna leave you disappointed. You will feel satisfied and overwhelmed with our service. Let’s build a long-term relationship and build a brand together.
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